This week, WGCL announced a partnership with WQXI / 790 “The Zone” to provide sports coverage for the television station. WGCL news director Steve Schwaid answered some e-mailed questions about it below. First, this excerpt from a WGCL news release: “This is a successful partnership for Atlanta sports fans and WGCL-TV,” said Kirk Black, Senior [...]
Archive for the ‘schwaid steve’ Category
10 Oct
Clarification / Zombiefication
Oops. While covering the Jimmy Carter museum event September 30, I somehow overlooked the on-scene presence of veteran TV photog Everett Bevelle. Bevelle is (pretty sure) the only remaining newsman at WGCL who dates back to its founding newscast, back in the WGNX / “News at 10″ days of the early 90s. This means that [...]
21 Jul
Inside the tent…
See update below. Monday night, WGCL gave video cameras to a handful of Atlanta bloggers. For WGCL, the idea is to channel some of the buzz from the blogosphere to the station’s web site. The idea is evil genius. The bloggers knew better, but many couldn’t resist accepting the free loaner cameras. WGCL’s caveat was [...]
10 Jul
Doesn’t play well with others
A common myth got shattered last week when the entity known as the Local News Service lost one of its three subscribing Atlanta TV stations. The myth is this: That the “news media” is a conspiratorial, monolithic entity that works in lockstep to feed garbage and liberalism to the masses. The truth is much, much [...]
29 Dec
Street cred
Steve Schwaid is the news director at WGCL. After an LAF commenter mentioned that he helped cover the fatal Atlanta Botanical Garden construction accident, we wanted his impressions. He agreed to answer some e-mailed questions: –Word is that you actually showed up at the Botanical Garden accident and helped out / observed. Care to answer [...]
17 Jun
Meet the new boss
That didn’t take long. We have unconfirmed reports WGCL hired an old-school news hound named Steve Schwaid to run its sputtering newsroom. Schwaid has been with NBC since 2001. Bloggers at TV Spy describe him as a guy with a heavy hand and little patience. This guy is a rare, smart, savvy, and damn good [...]
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